The cause of taking a stand against climate change will get its annual review tonight, as the annual Earth Hour campaign rolls across the world as the evening arrives.
The project in Canada is through the efforts of the World Wildlife Fund, and they are expecting millions of Canadians to power down their electronics and turn off their lights from 8:30 to 9:30 this evening to make their contribution to the cause.
They outline the project for 2014 through their website, where they also explain the Earth Hour City Challenge.
For those that plan to participate, they offer up a spot to share your contributions to the night
The annual event has varying degrees of success from country to country around the world, with the goal of organizers to show how easy it can be to make a difference when it comes to issues of the environment.
With Social media now a part of any movement or cause, Earth Hour has a number of portals for participants or the curious to learn more about tonight's hour of darkness.
There is a facebook page available for updates on the event and a twitter hashtag has been created for tonight's observance of the hour.
You can follow along (before and after the hour we imagine the organizers prefer) through the twitter feed of #momentofdarkness
The WWF is also making use of YouTube to get their message across
In recent years, Prince Rupert has trended towards the middle of the pack when it came to shutting down the power on a Saturday night.
April 2013-- Rupertites prepare to power down for an hour as Earth Hour approaches
April 2012-- Prince Rupert trends middle of the pack in Earth Hour involvement
Perhaps with the Vancouver Canucks falling out of the playoff race in the NHL, the North Coast will see a bump up in its participation rate from the 8:30-9:30 hour.
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