Thursday, September 27, 2018

October heralds changes for Northern View

The Northern View is making a
few changes to its delivery
options next week
For those faithful readers of the Northern View that pick up their paper and its flyers at a news stand, a change is gonna come, with this the last week that the paper will be available at those locations in its current free distribution model.

Over the last few weeks, the paper has been making note of a number of changes that they have set to go into motion starting with the October 4th edition.

Starting next Thursday, copies of the paper that are available at news stands around the city will be on a pay per copy basis, our survey of news stands advising that the new price per copy price point is to be set at one dollar and fifty cents.

There are also changes in motion when it comes to the distribution of the paper in areas outside of the city, with the Northern View citing increased mailing costs, to advise that they will no longer be offering Free delivery in Lax Kw'alaams, Kitkatla and Hartley Bay.

Those living outside of the immediate Prince Rupert area can receive the paper through a subscription program, with four tiers of payment offered for a 52 week subscription:

Northwest BC $40.50, Seniors in Northwest BC $30.00

Out of area subscriptions will be set at $98.80

The subscription rate for sending the paper to the USA is set at $230.62

The current model of Free home delivery to residences or apartments in Prince Rupert and Port Edward will remain as it is, with the weekly review of events arriving at your home location every Thursday.

The distribution shift comes following a significant makeover for the Northern View which took place in August, with the paper changing the design of its print edition towards a tabloid format, adopting a look that is somewhat similar to that of the Vancouver Province.

The latest changes for the Northern View's print version model come as the paper continues to morph towards more of an online focused delivery system, with video clips and features becoming prominent aspects of their final product.

For more items of interest related to the media in the Northwest see our archive page here.

To return to the most recent blog posting of the day, click here.

No comments:

Post a Comment